What is Google want ? Part. 2

SEO tutorial discusses what is goggle want ?  Part. 2

Continuing the previous article on what Google wants. We're talking about relevance, trust, and authority. The first part is explains what relevance (relevance), and how do we improve the quality of our web page relevance to what is sought. Section 2 of this talk about trust and authority.

Authority  
Authority is an indicator of 'social' on how strong a site or web page is considered as a 'source' a particular topic. Authority marks the expertise, and recognition of the expertise of the world and also from outside the industry.If for example you have a website 'golf accessories' and there are many other golf sites that link to your site, it shows (in the eyes of Google) that your site is the source of authority about 'golf accessories'. 

 
Then, if there are a number of topics outside of golf sites that link to your site, then the status of the authority is getting stronger. Even so, a link from a site that you have a topic with more value, because these sites are also considered to have authority on the same topic with your site. 
The quality of incoming links or inbound links linking to your site based on a lack of quality to the most is from :

• Sites with fewer backlinks and unrelated to your niche site.
• Sites with many inbound links (have authority) and not associated with segments of  your site.
• Sites with fewer backlinks and segments associated with your site.
• Sites with many incoming links (authority) and have a topic related to your niche site.

Backlinks, inbound links, incoming links, have a meaning roughly the same as inbound links. Niche, and the segments are the same. Do not confuse ya.
 
The points above should be considered when you arrive at the process of link building. Hunt is a link that has authority over things that are art. Yes, there will be a special topic of link building is. Aja subscription guns first let and easy to miss if I forget nagihnya. :) 
Each of these web pages can also have the authority as well as the main website, so linking to web pages in isolation (the term; deep linking) is a very important part of the process of link building. 

Trust 

Finally, about trust, which is a measure that states how reliance on a website in providing accurate information. Google uses a number of factors to measure the trust; authority and relevance are two of them, the next determining factor is the incoming links from sites 'trusted' other. 
One other important factor in the measure of trust is the time, and the last factor is often made of the SEOer and webmasters to go crazy, because the time factor is causing what is known as the 'sandbox'. 
The term sandbox is defined as a filter in Google's ranking algorithm which prevents a site or web page to be ranked that high before 'graduating' some point threshold (threshold).Regardless of whether this sandbox does exist, I tend to argue that Google is not no business to 'discriminate', but they have a clear goal as a reason for the determination of quality, which is to present the results of the most 'qualified' to search. And this time-based filter, which measures the age of the site, how often is updated, the link with the authority of age, etc. are the sizes currently reasonable to assess that quality. 
Trust or belief as well as in the real world; takes time and needs to be proven. But there are some strategies (still in the corridor that allowed Google) that you can run to speed up this process of trust and authority. However, get ranking in Google still takes time and long-term, so keep your mentally prepared to be patient. Depending on the chosen niche and SEO strategies are used, the results can be felt in 6 to 18 months. 
There are a number of aspects of the overlapping of the three factors described above. Anchor text for example, can be used to measure the relevance, as well as authority, while the link from the popular and highly ranked sites closely related to the authority and trust. 
Okeh ... I think it is quite used to this year. Now, close your browser, turn off the computer you are currently looking at. Go on a vacation. :) The articles about SEO guide will complete my 'next year'. Happy new year 2013, hopefully whatever target you in becoming more solid 
SEO will again result in the coming year. Salam.

What is Google Want? - Part.2